{"product_id":"progress-over-perfection-subtle-premium-t-shirt","title":"PROGRESS OVER PERFECTION SUBTLE PREMIUM T-SHIRT","description":"\u003ch4\u003eThe Mindset\u003c\/h4\u003e\n\u003cp\u003ePerfection is a trap. It paralyzes action, fuels doubt, and forces us to wait for a flawless moment that never comes. True growth is messy and stubborn, built on the willingness to show up, make mistakes, and adjust along the way. When you choose progress over perfection, you give yourself permission to start and trade the illusion of being flawless for the reality of getting better. Choose better. Just keep moving.\u003c\/p\u003e\n\n\u003ch4\u003eThe Design\u003c\/h4\u003e\n\u003ch5\u003eVisual Concept\u003c\/h5\u003e\n\u003cp\u003eThe Subtle layout focuses on quiet confidence through an understated, single-line presentation. By using all-lowercase typography and open letter spacing across the center chest, it delivers Progress Over Perfection as a conversational statement—paired with an interior neck print of Progress Over Perfection as a personal touch before it is worn outwardly.\u003c\/p\u003e\n\u003ch5\u003eLayout \u0026amp; Execution\u003c\/h5\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eHorizontal Stream:\u003c\/strong\u003e Progress Over Perfection is formatted in a low-profile, lowercase horizontal line to create a relaxed visual footprint.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eLogo Anchor:\u003c\/strong\u003e The \u003cem\u003eChoose Better\u003c\/em\u003e tagline sits directly below in small, clean capitals, anchoring the fluid text with balanced structure.\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eInterior Detail:\u003c\/strong\u003e A standard layout on the neck label mirrors the message internally, grounding the quiet front graphic with consistent branding.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch5\u003eAesthetic Intent\u003c\/h5\u003e\n\u003cp\u003eLowercase styling and delicate proportions offer an approachable, modern feel, delivering a refined aesthetic that speaks quietly without sacrificing presence.\u003c\/p\u003e\n\n\u003ch4\u003eThe Details\u003c\/h4\u003e\n\u003cp\u003eA foundational essential refined for longevity and daily perspective. Cut from premium, pre-shrunk combed cotton with a fine 28 singles yarn diameter, this t-shirt offers a remarkably soft feel and structured drape that holds its shape wash after wash.\u003c\/p\u003e\n\u003cul\u003e\n  \u003cli\u003e\n\u003cstrong\u003eMaterial:\u003c\/strong\u003e 100% premium combed cotton\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eFabric Weight:\u003c\/strong\u003e Mid-weight 5.3 oz.\/yd.² (150.25 g\/m²)\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eConstruction:\u003c\/strong\u003e Side-seamed with shoulder-to-shoulder taping and a robust ribbed collar\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eFinish:\u003c\/strong\u003e Double-needle topstitch on the sleeves and hem\u003c\/li\u003e\n  \u003cli\u003e\n\u003cstrong\u003eFit:\u003c\/strong\u003e Regular, structured fit\u003c\/li\u003e\n\u003c\/ul\u003e","brand":"Printify","offers":[{"title":"Midnight Navy \/ 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